Photo: Pascal Le Segretain/Getty Images
After so many star-studded fashion shows, TikTok trends, and buzzy fashion moments, people have spoken — or rather, is not 2022 confirmed in fashion: Meow meow It has dominated our minds, our feeders, and our buggies for the past 12 months.
The annual report - which looks at data from 200 million Lyst users to determine the top brands and products of the year - reveals that Miu Miu took the lead in 2022. Searches for the label saw a 49% increase in global fashion compared to last year.
This may not come as a surprise if you've been following The Little Skirt Sagawhich appeared for the first time Miu Miu spring 2022 show. (Lyst pointer for Q1 I identified it as the most searched product of the period, averaging 900 searches per day.)
Miu Miu mini skirt fall 2022 at Milan Fashion Week
Photo: Pascal Le Segretain/Getty Images
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Little skirts aside, Miu Miu Inspired by slippers Ballet shoes also contributed to the brand's popularity in 2022. It ranked first in searches for flat shoes from September to October; Searches for “ballet flats” overall rose 400% in the same time frame. The Shoe of the Year award, though, goes to Birkenstock's comfortable Boston Clogs, a post-pandemic favorite that saw a 593% increase in searches in the first six months of 2022.
When it comes to accessories, Lyst has also named Miu Miu's Wander as one of its "It" bags of 2022, seeing a 102% increase in searches over the past three months. However, the highest accolade in the handbag category belongs to the Prada Re-nylon Re-edition 2000 mini bag, which was the brand's most-searched piece this year and has seen a huge resurgence thanks to TikTok. Honorable mentions go to Diesel's 1DR bag (with searches up 248%) and JW Anderson's bathroom clutch (the brand's most viewed product on Lyst).
Diesel 1DR bag, seen at Paris Fashion Week.
Photo: Imaxtree
You can see Lyst's biggest hit, super style, below and take a look at the full 2022 report on fashion over here.
2022 FIRST YEAR IN FASHION RESULTS:
- Brand of the Year: Miu Miu
- Logo of the year: diesel
- Shoe of the Year: Birkenstock Boston Clogs
- Bag of the Year: Prada 2000 Re-nylon Re-edition Small
- Collab of the Year: Jacquemus and Nike
- Trend of the year: Barbecue
- Fashion Show of the Year: Balenciaga Haute Couture
- Strength Styler of the Year: Bella Hadid
- Rising Star of the Year: Sydney Sweeney
- This year's red carpet moment: Kim Kardashian at The Met Gala
- Viral moment of the year: Coperni
- Best TikTok Aesthetic of the Year: "Quirky Girl"
- Weird and wonderful moment of the year: JW Anderson's 3D Printed Pigeon
- Best Screen Style Moment of the Year: Elizabeth Debicki as Princess Diana in The Crown
- Progressive Moment of the Year: Patagonia
- Digital Fashion Moment of the Year: Lacoste
- Brands to follow: Luar, Amesh, and Mônot
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