Even if you don't use Strava (your author rarely does), the year-end data the company collects is interesting. Enough people use Strava every time they go out, so the overall trends revealed there are pretty accurate for the population as a whole.
And what have we learned about 2022? Well, alpine skiing is booming. And also gravel riding. There is an ongoing marathon boom, especially in Europe. The British have already begun to ride the horns. Those who ride in groups are more likely to ride longer distances and in adverse conditions (dark and cold). And more women than ever before commute by bike. Even more than men.
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